考量購物旅程接觸點之消費者手機購物群組行為研究
| dc.contributor | 吳怡瑾 | zh_TW |
| dc.contributor | Wu, I-Chin | en_US |
| dc.contributor.author | 王婕瑜 | zh_TW |
| dc.contributor.author | Wang, Chieh-Yu | en_US |
| dc.date.accessioned | 2024-12-17T03:03:40Z | |
| dc.date.available | 9999-12-31 | |
| dc.date.issued | 2024 | |
| dc.description.sponsorship | 圖書資訊學研究所 | zh_TW |
| dc.identifier | 61115001E-46167 | |
| dc.identifier.uri | https://etds.lib.ntnu.edu.tw/thesis/detail/cf1d74bf6d82bd4b08a2ca6f9c241fce/ | |
| dc.identifier.uri | http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/122439 | |
| dc.language | 中文 | |
| dc.title | 考量購物旅程接觸點之消費者手機購物群組行為研究 | zh_TW |
| dc.title | A Study on Consumer Mobile Shopping Group Behavior Considering Touchpoints in the Shopping Journey | en_US |
| dc.type | 學術論文 |