微型出版《地方創生：獨立出版社區刊物》 之創作論述

Abstract

隨著個人電腦與網路的普及，現今的出版業的進入門檻降低，先期投入資金也少，不但傳統出版社逐漸衰退，從大眾出版走向小眾，甚至個人化、客製化的微型出版，逐漸因應而生。許多編輯人員離開出版社後，選擇自行創立小規模的微型企業，例如經營出版工作室等。也因在臺灣出版社的組織形式可繁可簡，一個人在家也可運作，且目前臺灣出版產業已相當成熟，分工十分精細，只要有創意，一個人就可以完成書籍出版，出版已不像過去只能透過專業出版社才能完成的專利。 本創作論述為微型出版品的創作歷程紀錄，此次創作的緣起，源自於本出版品作為作者教學上的輔助教材，透過整合作者過去十數年的教學需求與出版、寫作經歷，出版本創作。因此在內容規劃上，除了個人教學需求外，亦透過文獻回顧了解市面上現有的相關類型書籍，除了了解市場，也能讓創作之書籍與市面上其他出版品有所差異；而創作外部的製作、發行，則是透過作者多年的出版實際經驗，讓實體書籍順利銷售，進而維持微型出版的運作。 書籍出版後進行實際銷售與新書發表，透過讀者的回饋與提問，對於書籍內容及出版相關問題進行檢討並做出結論，作為未來同樣想透過微型出版，製作發行書籍的創作者參考。With the popularization of personal computers and the internet, the threshold for entry into today's publishing industry has lowered, requiring less initial capital. Not only have traditional publishing houses gradually declined, transitioning from mass publishing to niche markets, but there has also been a trend toward personalized and customized micro-publishing. Many editors have left publishing houses to establish their own micro-enterprises, such as publishing studios. Moreover, due to the flexible organizational structure of Taiwanese publishing houses, a single individual can operatefrom home. Currently, Taiwan's publishing industry is relatively mature, with specialized divisions; as long as there is creativity, one person can complete book publishing. Publishing is no longer solely reliant on professional publishing houses as it was in the past. This creative discourse documents the creative process of micro-publishing. The genesis of this creation stems from the fact that this publication serves as auxiliary teaching materials for the author. Through integrating the author's teaching needs over thepast decade with publishing and writing experiences, this publication was created. Therefore, in the internal content planning, apart from personal teaching requirements, a literature review was conducted to understand existing relevant types of books on the market. This not only helps understand the market but also ensures that the created book stands out from other publications in the market. The external production and distribution of the creation were facilitated by the author's years of practical publishing experience, allowing the physical books to be smoothly sold and sustaining the operation of micro-publishing. Following the book's publication, actual sales and new book launches were carried out. Feedback and inquiries from readers were used to discuss and make revisions regarding the content of the book and publishing-related matters. This serves as a reference for future creators who wish to produce and distribute books through micro-publishing.