新聞情緒對下單積極度之影響

dc.contributor蔡蒔銓zh_TW
dc.contributorTsai, Shih-Chaunen_US
dc.contributor.author魏如鈺zh_TW
dc.contributor.authorWei, Ju-Yuen_US
dc.date.accessioned2020-12-14T08:51:33Z
dc.date.available2020-08-17
dc.date.available2020-12-14T08:51:33Z
dc.date.issued2020
dc.description.abstract隨著網路資訊普及,投資人能夠即時獲取財經新聞,並能對所獲取的資訊有 即時反應,因此,本研究以2014年4月至2015年12月,台灣上市公司之普通 股為樣本,透過文字探勘之方式,量化新聞詞語,計算新聞情緒,並將投資人分為外資、國內法人與自然人,探討新聞情緒對下單積極度之影響,實證結果顯示,自然人與國內法人有較快賣出股票之傾向,而外資則是看到壞消息,買入;看到好消息,賣出。zh_TW
dc.description.abstractWith the popularity of online information, investors can read financial news in real time and react to the news in real time. Therefore, use text mining to quantitative news words and calculate news sentiment for Taiwan listed companies of the common stock from April 2014 to December 2015. In addition, investors are divided into foreign investors, domestic institution investors, and retail investors. The empirical results show that retail investors and domestic institution investors tend to sell stocks more quickly. Moreover, foreign institution investors see good news, sell; see bad news, buy.en_US
dc.description.sponsorship管理研究所zh_TW
dc.identifierG060755010O
dc.identifier.urihttp://etds.lib.ntnu.edu.tw/cgi-bin/gs32/gsweb.cgi?o=dstdcdr&s=id=%22G060755010O%22.&
dc.identifier.urihttp://rportal.lib.ntnu.edu.tw:80/handle/20.500.12235/110616
dc.language中文
dc.subject文字探勘zh_TW
dc.subject新聞情緒zh_TW
dc.subject下單積極度zh_TW
dc.subjectText Miningen_US
dc.subjectNews sentimenten_US
dc.subjectOrder aggressivenessen_US
dc.title新聞情緒對下單積極度之影響zh_TW
dc.titleThe Effect of News Sentiment on Order Aggressivenessen_US

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