山寨版藝術拍賣會創作之研究

Abstract

對於近年來中國藝術市場與大師級作品的高價炒作現象，並佔據了藝術雜誌與財經新聞的重要版面，使得大師與市場當紅藝術家的大作品，成了藝術拍賣公司的最愛，從多場的拍賣圖錄封面的觀察，重要作品或大幅創作成交金額高，除了滿足拍賣公司高成交為目標的心理外，也成了拍賣公司的最大目的，也是富豪們引以為豪的面子籌碼。因此拍賣目錄封面、封底選件上，常成為幾位藝術市場大明星或藝術史大師所佔據，成為非常有趣的現象與拍賣市場的特徵。

筆者經過長時間的思考與孕釀，才選定以藝術拍賣目錄封面、封底作品為藍本，結合台灣這個地域包容的多元文化、地域性、流行消費符號，以幽默的方式處裡有關當前藝術市場的議題，改造出一批市場高成交價的山寨版作品，並製造一場造假的拍賣會預展，來進行「戲耍前人」的顛覆遊戲，來體現筆者對藝術市場的觀察。

Regarding the commercial exploitation phenomenon of China art market and the grant master pieces in the recent years, the phenomenon occupies art magazines’ important page layouts and the headline of finance and economics news quietly, which makes masters’ and popular artists’ hot items become the artistic auction companies’ best loves. From the observation of the covers of catalogue of many auction books, the important works or the large creations all make deal in the high volume of business, besides it satisfies the mentality which the auction companies make high deal for the goal, and that also has become the auction company's biggest goal and the chips of the rich and powerful people to honored. Therefore, on the cover of the auction catalog and the choosing of the back cover are often occupied by several artistic market big stars or art history masters, which becomes the very interesting phenomenon and the characteristic of the auction market.

Through the long time gestation and pondering over, only then did the author choose the covers of the art auction catalog and the back covers as the prototype and combine the multicultural, the localization, and the popular consumption symbols which are included in this region Taiwan by a humorous teasing way to handle the issues that related current art market, after that, the author reconstructs a batch of pirated version works which are paid high amount of market deals, moreover, making a fake the auction preview in order to proceed the subversion game, “bantering with the predecessor”, and the observation of the artistic market the author did is manifest in this event.