中國選秀節目內容及形式之研究:以《中國好聲音》為例

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2020

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2005年8月中國湖南衛視《中國好聲音》節目選出中國首位民選偶像李宇春後,成功地創造了選秀節目在中國各地的收視率與話題性,尤其又以浙江衛視2012年播出至今的《中國好聲音》最為熱門並受到廣大電視觀眾的喜愛,在兩岸三地掀起了一股選秀節目潮。 本文以受眾理論對《中國好聲音》進行探究分析,(1)探究《中國好聲音》的閱聽人在節目內容的建構過程中,扮演了什麼角色(2)《中國好聲音》節目如何構築節目流程建立,並掌握節目調性、氛圍、節奏。 研究者從節目製作、內容鋪陳、表演者與閱聽人的關係層面來討論,探討選秀節目的內容呈現方式,並將其複雜的關聯性結合,將這個複雜的建構過程還原,並從當中取得可令臺灣電視綜藝節目可借鏡與學習的要點提出建言、以利業界先進參考。
In August 2005, China’s first popular idol Li Yuchun was selected by Hunan TV’s “Super Girl 2005” . It successfully created the ratings and topicality of talent shows all over China. “Sing! China“ , presented in 2012 by Zhejiang STV, is the most popular which stirred up a wave of talent shows in the three places on both sides of the Taiwan Strait. The thesis studies and analyzes “The Voice of China“ based on the Public Theory. It looks at (1) the roles that audience played in the planning of the show, and (2) how the production team structure the run-down, tone, and vibe of the show. The thesis discusses from the aspects of program production, content presentation, and the relationship between performers and audience, and explores the content presentation of the talent show. Performers and audience are equally important for program production, and content presentation. The research tries to combine these complex associations, hoping to show this complex construction process.

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選秀節目, 節目結構, 中國好聲音, 中國新歌聲, 受眾理論, talent show, program structure, The Voice of China, Sing! China, Public Theory

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