從政府執事者跟民間單位負責人的角度看政府出版兒童圖畫書的出版過程現況調查研究

Abstract

本研究從政府執事者跟民間單位負責人的角度，探究近代政府出版兒童圖畫書的出版過程及官民合作模式。由於目前尚未有相關研究歸納政府兒童圖畫書的出版流程，與官民合作模式的詳細情形及意見。因此本研究聯絡負責政府出版兒童圖畫書的政府執事者及民間單位負責人，透過問卷調查搭配深度訪談的半結構形式，再以量化統計歸納問卷及質性分析訪談內容，並以研究者的角度，歸納與統整出結果。經由本研究訪談與問卷調查結果提出下列兩項結論與建議。第一點：台灣兒童圖畫書的出版流程描繪與建構；第二點：政府執事者與民間單位負責人的意見統整。其中，第一點又分述如下：1. 出版初衷理想面與現實面有差距；2. 各單位的經費多寡決定政府委外編輯或是自行編輯；3. 委外編輯對象的選擇受到經費及出版目的影響；4. 稿件募集對象受執行單位影響；5. 圖畫書製作所遇到的困境；6. 印刷及推廣受限於政府出版品的主題擬定及再版機會。

The paper explores and analyzes official children’s picture books recently published by the Taiwanese government through interviewing government officers and the private sectors, who cooperated with and assisted the publication (NGO’s). There has been no literature to assess the publishing process of official agencies and details of cooperation between government offices and NGO’s. Therefore, the author contacted many government offices and NGO’s responsible for publishing children’s picture books. Data was collected in semi-structured interviews, including questionnaires and in-depth interviews, then analyzed by quantitative research and content analysis methods. Next, the results were summed up from both user and researcher perspectives. Through interviews and surveys, the following two-part conclusion and suggestions were drawn: Part I: The present description and structure of the publication of Taiwanese picture books and Part II: Integration of opinions from government offices and NGO’s. Part I contains the following theses: 1. Initial intent to publish reflects the widening gap between ideals and reality. 2. Publishing on their own and outsourcing both depend on the availability of funds. 3. Outsourcing selections depend on funds and publishing purpose. 4. Illustrators and writers depend on publishing houses, schools, NGO’s, and government offices. 5. Publishing picture books faces many difficulties. 6. The printing and distribution of picture books are limited by their topics and the need of the government to reprint.