品牌導向、附加價值與購買意願之研究：以CAMA CAFE之Beano品牌代表為例

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2025

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https://etds.lib.ntnu.edu.tw/thesis/detail/3e86221394789b9b32b5a6d3a25d26ae/
 http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/126038

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