點子獲取方式與技法適用情境之研究

Abstract

本研究在探討民間顧問團體之技術輔導人員之思考點子獲取方式與創造技法適用情境，針對技術輔導人員在個人思考點子獲取方式、個人整理點子常用方式、團隊創造技法運用頻率、團隊創造技法在創造情境的適用性及團隊整理點子常用方式等的表現情形進行分析。研究方法採用問卷調查法，針對技術輔導人員進行思考點子獲取方式與創造技法適用情境之調查，總共發出問卷315份，總回收有效問卷280，總回收率為88.9%。本研究結果可做為個人與團隊創造發想的參考。本研究發現所得的結論如下： 1. 研究結果顯示，技術輔導人員在點子獲取方式（如：資料查詢、與人洽談及自我沈思）上，以「資料查詢」為第一優先。 2. 在個人及團隊整理點子常用方式上（如：二維表、魚骨圖…等16項），以「流程圖」的使用頻率為最高。 3. 團隊創造技法（如：列舉法、SCAMPER法…等10項）使用頻率以「腦力激盪法」為最高。 4. 在成員差異性大、願嘗試錯誤性、民主式領導、討論活潑化、期望點子多元化的創造情境下，極適當的團隊創造技法為腦力激盪法；在背景知識夠的創造情境下，極適當的團隊創造技法為腦力激盪法及NGT法。This study aims to investigate the idea generation methods of technical consultants in private consultancies as well as the contexts where their creative thinking techniques can apply. Specially, this study will analyze the following: individual idea generation methods, individual idea sorting methods, use frequency of team creative thinking techniques, applicability of team creative thinking techniques in various creative contexts, and the common methods for team idea sharing. For the purpose of this study, a questionnaire survey on idea generation methods and the applicable contexts for creative thinking techniques was conducted. A total of 315 copies of the questionnaire were issued to technical consultants meeting the requirement of this study, and 280 were completed and returned, making a return rate of 88.9%. This study has found the following: 1. Among the various idea generation methods (e.g. data search, consulting others, and self-thinking), technical consultants tended to adopt the data search method as their first priority. 2. In terms of individual and team idea sorting methods (e.g. 2-D chart, fishbone diagram, etc., totaling 16 items), the flowchart method appeared to be the most frequently used technique. 3. Of all the variety of team creative thinking techniques (e.g. itemization, SCAMPER, etc., totaling 10 items), the brainstorming technique ranked the top in terms of use frequency. 4. Under a creative context where the team members had a relatively diverse background and were more willing to engage in trial-and-error activities, and where the team operated under a democratic leadership with enthusiastic discussion generally encouraged and idea diversity expected, the most suitable team creative thinking technique appeared to be the brainstorming method, while in a creative context where the background knowledge is sufficient, both brainstorming and NGT methods were considered to be the appropriate techniques. It is believed that the findings of this study would benefit both the research and the practice of individual and team creative thinking.