感官經驗之綠色設計創作

Abstract

現今設計的主流－綠色設計，儼然成為世界設計產業的趨勢。而綠色設計的發展重點強調於綠色科技與綠色材質的研發，卻忽略了產品與使用者的關係，然而綠色設計的心理層面往往一直是被忽略的設計方向。本創作研究認為，綠色設計應結合心理層面的感動而找出新的綠色設計手法，創造出有別於過往且不同的綠色設計思維。本創作研究分為三個階段進行：首先探討目前綠色設計之應用趨勢與探討綠色意念如何進入產品設計中，透過文獻的探討瞭解如何將語意轉換為設計的設計手法，再藉由分析整理出五感知覺的連結，找出感官經驗的設計手法作為創作的依據。第二階段經由設計範例作品的分析，將設計範例作品的符號意義解讀與拆解各種感官經驗象徵元素，藉由分析設計範例作品的過程中，找到適切的創作方法，並將結果應用在設計創作上。第三階段將上述研究結果整理後進行設計創作與自我評述。故本創作研究主要透過感官經驗的互動與觸動心理層面的設計手法來傳達綠色環保意識，在使用產品的同時產生感官經驗與互動，進而對產品產生共鳴與綠色意識的提升。本創作研究並且針對綠色設計、綠色產品、綠色環保意念轉換設計的手法以及消費者感官訴求做進一步的研究探討，提供綠色設計的另一種視野及思考。Green Design, the mainstream of design, undoubtedly dominates the modern design industry. The development of Green Design focuses on the development and research of green technology and green material. However, the relationship between products and user, especially the aspect of psychology of design, is often ignored,. This creative research suggests that the Green Design should find the innovative green design method by considering psychological aspect. Thus, it can generate the different thinking of Green Design. This experimental creation is divided into three phases: firstly, it probes the current trend of Green Design application and investigates how green thinking instills into the product design. Through literature review, this study explores how to inferpret the semanfics into design and find out the design method by analyzing the connection of five senses. Second, through the analysis of exemplary works, it decodes the semiotics of exemplary works and the sensory experience elements and finds out the appropriate design method and applies it to the design. Third, it evaluates and codes the above-mentioned results and self-assessment of creative works. The purpose of this study is to raise the environmental awareness by delivering design method of sensory experience and aspect of psychology. This study has further investigation into Green Design, green product, and green-awareness-converting design method and sensory appeal of consumers, which provides Green Design another view and thinking.