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The Successful and Modern Ways for a Traditional Sushi Restaurant
A Sushi is one of the most famous Japanese food, which has been developed for thousands of years. It is not just a slice of raw fish on the rice with vinegar; rather, it is a delicate food that the cook shows his devotion and technique for his craftsmanship. That is why people enjoy this meal even though it is truly expensive and time-consuming to eat. As time goes on; however, some species were becoming scarce due to over-fishing or pollution of the ocean. On the other hand, it is not easy to cultivate a cook since its long-time and hardship of training. Should this historical restaurant make some changes to adapt to the environment to meet the modern management style and the customers’ need? The topic is what this study is trying to explore. After interview and analysis, it is realized that customers do care about the spirit of how to make sushi based on the ancient skill. They want to enjoy the concentration of the cook dedicating to the food. Cooks spend so much efforts in picking out the ingredients, cutting the meat into slices, arranging the order of the food, finding out what the customers requirement for food. Most of the cooks agree to use local ingredients instead of rare species used for many years. They support having local food or aquaculture’s products to replace fishes that have to be imported from Japan. Any innovation of the cooking skill, decorations, or interactions with customers will be welcomed to make this traditional industry vivid and alive. It will be even better ifthe owner of the sushi restaurant may apply internet promotion, so that more people will understand how good they are; therefore, to be able to adapt to the modern and successful way.
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