林俊良Lin, Chun Liang林玠里Lin, Chieh-Li2019-09-052017-08-252019-09-052015http://etds.lib.ntnu.edu.tw/cgi-bin/gs32/gsweb.cgi?o=dstdcdr&s=id=%22G060060035T%22.&%22.id.&http://rportal.lib.ntnu.edu.tw:80/handle/20.500.12235/103016文字的演變從早期的結繩記事到現今的文書、教育,文字在功能上不僅承載了訊息;文字在樣貌上,也可為一個時代的風俗民情、流行風格留下記錄。透過考察與研究,即可追溯當時的發展背景。現今文字大可分為兩大體系:表音的羅馬字母、表意的漢字。隨著這兩大體系的發展,各國因歷史朝代更迭和人種、文化、政治之間的差異,各個形成特有的文字。漢字屬於表意的象形文字,普遍使用於亞洲國家中,而正(繁)體字筆劃之間留存著豐富的美學與深厚的文史涵養,因此,本研究以文字造形結合解構主義作為研究主題。由於解構主義是一種打破框架的思維,透過分析AGI國際平面設計師聯盟中的海報案例,歸納出一套可以應用於海報設計的創作表現手法,最終的研究結果,共獲得十種解構表現手法:「扭曲」、「扭轉」、「分割」、「錯位」、「解散」、「幾何殘缺」、「有機殘缺」、「正相疊」、「負相疊」、「正負轉換」,並配合解構元素後,在海報的編排上可呈現出「動態」、「靜態」的方式,以豐富編排設計的可能性,並在海報的表現上達到創新的視覺設計。 創作實證以「記憶台灣」為題,是配合解構元素後所呈現之殘、缺等造形,來傳遞台灣舊時代之記憶中殘缺、不完整的意象。而創作題材的選定上,以台灣傳統的民藝與工藝為挑選範圍,是因其具有在地特色與藝術的考究價值,並透過本研究結果之十種解構手法,以海報創作呈現台灣這些即將消逝的技藝與文化,進而達到傳承與保護這些文化的意義。最終進行創作實證後發現,透過研究中文字造形範本所歸納的結果,將其套用在表意文字的創作上,運用二種以上之解構手法,較能豐富海報中視覺設計的表現力。Ancient people tied knots to keep records; later these symbols evolved into written characters for education and other purposes. Written characters function not only as delivery of messages, but also as records of contemporary cultures. Through researches and studies, we are able to acquire these characters’ background information. Written character can be categorized into two systems: spelling alphabets and individual meaningful Chinese characters. Over thousands of years’ development, each country has gone through its own racial, cultural and political experience; thus, written characters with distinct features have been formed. For instance, Chinese characters are individual meaningful characters, also called ‘pictograph’. Pictograph, commonly used in Asia, has great aesthetic and historical values among strokes. The current study focuses on the application of deconstruction on lettering posters. After analyzing the AGI graphic designers’ poster works, this study adopts ten methods: ‘distort’, ‘twist’, ‘slice’, ‘displacement’, ‘disperse’, ‘geometry incomplete’, ‘organic incomplete’, ‘stacking up’, ‘stacking down’, and ‘illusion’. With these ten methods, posters can present themselves in movement and motionless ways. Not only do these methods enrich posters’ typography, but also achieve creative poster design. The poster work in the current study is named as ‘Memory of Taiwan’. Using deconstructive elements, the poster conveys the incomplete and fragmentary images in Taiwan in the past. In order to cherish the distinctive features on this beautiful island, the poster applies Taiwanese traditional arts and crafts as the materials. In conclusion, using more than two kinds of deconstructive methods on Chinese characters can make posters’ visual effects more powerful and insightful.漢字文字造形文字編排解構主義海報設計Chinese charactersletteringtypographyDeconstructionposter design記憶台灣—解構主義應用於文字造形之海報創作Memory of Taiwan: The Application of Deconstruction on Lettering Posters