國立臺灣師範大學管理研究所任立中王仕茹吳昭榮2016-03-222016-03-222002-08-011680-8479http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/77080消費者信心出口績效全球競爭定位Consumer confidenceExport performanceGlobal competitive positioning產業出口績效與全球競爭定位--地主國消費者信心與購買能力影響之研究Export Performance and Global Competitive Positioning: The Influence of Host-Country Consumer Confidence and Purchasing Power