蕭中強Hsiao, Chuang-Chiang周品懸Chou, Pin-Xhuan2024-12-172027-06-012024https://etds.lib.ntnu.edu.tw/thesis/detail/fede5e917ad8baa4f9f6cbe7342b5255/http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/123921整合行銷影視產業娛樂Integrated marketingFilm and television industryEntertainment用心娛樂商業計劃書Business Plan of「 Excelsior Studio」學術論文