張晏榕Chang, Yen-Jung張巧欣Chang, Chiao-Hsin2024-12-172029-08-122024https://etds.lib.ntnu.edu.tw/thesis/detail/094400859469d03e63ee35d9561a84e9/http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/123291消費者對NFT的信任度與使用意圖與傳播之影響研究:以創新抵制理論觀點A study on consumer trust, usage intention, and communication in relation to NFT: A perspective from Innovation Resistance Theory學術論文