I Anthropomorphize Therefore I Am: a Metaphorical Explanation to the Reflectional Functions of Product Anthropomorphism.
| dc.contributor | 國立臺灣師範大學管理研究所 | zh_TW |
| dc.contributor.author | 沈永正 | zh_TW |
| dc.contributor.author | Wei-Hao Yang | en_US |
| dc.contributor.author | Crystal, T. Lee | en_US |
| dc.contributor.author | Lienti Bei | en_US |
| dc.contributor.author | Yung-Cheng Shen | en_US |
| dc.date.accessioned | 2016-03-22T06:51:39Z | |
| dc.date.available | 2016-03-22T06:51:39Z | |
| dc.date.issued | 2014-10-01 | |
| dc.identifier | ntnulib_tp_I0104_02_001 | |
| dc.identifier.uri | http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/77022 | |
| dc.language | en_US | |
| dc.relation | Advances in Consumer Research, Baltimore, USA. | en_US |
| dc.title | I Anthropomorphize Therefore I Am: a Metaphorical Explanation to the Reflectional Functions of Product Anthropomorphism. | en_US |