A Research of Taiwan Financial Holding Group After Merger Key Talent Retaining Importance and Satisfaction: A Case of Under Finance Holding

Abstract

The financial industry in Taiwan must continually reinvent itself in order to better compete with others. Every financial holding corporation has to become more proactive towards the goal of being No.1 in this industry. In the process of reorganization, the competition environment is expected to be along the lines of “The big is always big” and “Necessity of integration between different industries is high”. Following these concepts, the financial holding corporation should be focusing on “talent”, with emphasis on personnel integration and continuous training. With the competition in the finance industry becoming so intense, being able to command and maintain a core pool of invaluable human resources will be the strategic key to the final victory. This thesis adopts the method of questionnaire survey and takes the subsidiary of a financial holding company as a research subject. In the course of this research, we also provided a questionnaire to understand the attitude and satisfaction level the talents have for the job. Through this research, we will be able to provide the subject company recommendations for retaining their talent in the company. This research uses the Importance-Performance Analysis to process quantitative data. We found that the items that are located in the focus areas include “the job is full of challenge and fulfillment”, “the opportunity for promotion”, and “employee welfare and payment”. We provided some recommendations based on these parts to the subject company for reference.