Please use this identifier to cite or link to this item: http://rportal.lib.ntnu.edu.tw:80/handle/77345300/78939
Title: 多數/少數效果對產品判斷的影響:涉入與資訊來源相關性的干擾效果
The Majority/Minority Effect on Product Judgment: Moderation of Involvement and Source Relevance
Authors: 國立臺灣師範大學管理研究所
簡怡雯
蕭中強
邱玉葉
Issue Date: 1-Jun-2013
Publisher: 國立臺灣大學管理學院
URI: http://rportal.lib.ntnu.edu.tw/handle/77345300/78939
ISSN: 1018-1601
Other Identifiers: ntnulib_tp_I0110_01_002
Appears in Collections:教師著作

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