Please use this identifier to cite or link to this item: http://rportal.lib.ntnu.edu.tw:80/handle/77345300/37782
Title: Strategy analysis on sport sponsorship for the University Games, ROC from the point of view of lifestyle and event marketing
Authors: 國立臺灣師範大學大眾傳播研究所
Cheng, S. T.
Issue Date: 1-Aug-1997
URI: http://rportal.lib.ntnu.edu.tw/handle/77345300/37782
Other Identifiers: ntnulib_tp_H0904_02_020
Appears in Collections:教師著作

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