Please use this identifier to cite or link to this item: http://rportal.lib.ntnu.edu.tw:80/handle/77345300/37739
Title: 韓國三星電子亞、奧運會之贊助贏家策略分析
An Analysis of Samsung's Successful Asian and Olympic Sponsorship Strategy�
Authors: 國立臺灣師範大學大眾傳播研究所
程紹同
Issue Date: 1-Sep-2002
Publisher: 教育部體育署
URI: http://rportal.lib.ntnu.edu.tw/handle/77345300/37739
ISSN: 1027-5010
Other Identifiers: ntnulib_tp_H0904_01_051
Appears in Collections:教師著作

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