Please use this identifier to cite or link to this item: http://rportal.lib.ntnu.edu.tw:80/handle/77345300/32875
Title: Econometrical Analysis of Multinational Corporations Cross-cultural Satisfaction among Industries in Thailand
Authors: 國立臺灣師範大學國際人力資源發展研究所
Cheng-ping Shih
Carline Chang
Issue Date: 26-Jun-2010
Abstract: In an increasingly global business environment, Taiwanese multinational companies expand the market to Thailand, thus cross-cultural management became issues. Satisfaction is an important subject in international management literature, also a positive effect on individual performance in cross-cultural working environment. Therefore, the purpose of present study is three-fold: (1) supplementing intercultural management field by exploring Taiwanese management in Thailand; (2) adopt three-factory model (Shih & Chinerawat, 2009) to explore factors will impact satisfaction among two different industries in cross-cultural working environment; (3) suggesting different approaches on management to fulfill a high level of satisfaction for their employees. Finding of present study are (1) revising and improving three-factor model more reliable; (2) the value of R-square of company A and B are .966 and .964 respectively, which means the model is appropriately explaining the results; (3) Motivation factor, Hygiene factor, and Demographic factor have impacted work satisfaction of both companies.
URI: http://rportal.lib.ntnu.edu.tw/handle/77345300/32875
Other Identifiers: ntnulib_tp_H0302_02_061
Appears in Collections:教師著作

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