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A Study of The influence of Organizational Trust and workplace friendship on Organization Commitment - The Mediating Effect of Job Satisfaction
Chun Chieh, Yu
Weng Shao Huan
Ministry of Finance has opened up establishment of new banks since 1991, competition of banking became intense, and the banking encountered high homogeneity of financial goods. Global financial crisis in recent years caused the financial industry go into the vicious competition. Under this situation, workers of banks usually would have ideas that departure from duty when their feats are not good or they receive excessive working pressure. In addition, the insurance Law and financial law were implemented in 2001, and they caused the insurance, banking and securities to be merger, and the workers in the banks have more and more pressure. 104 human banks counts that the turnover rate of workers in the bank reaches to about thirty percent, it means they cannot retain the new staff, and even the senior staffs also have difficulties and leave their duties for other companies because they cannot sustain the burden and pressure. This high turnover rate makes the daily life of the organizations. In the other hand, employee turnover is affective to organizations personnel cost, it may also affect employee morale and lost the skill. Therefore, how to retain those people and make them work hardly, become the most biggest issue in the financial industry. In this research, the researcher use Organizational trust、Workplace friendship、Job satisfaction and Organization commitment as the theme of the research. Take the employee of S Bank as object to investigate interrelated questions deeply. Hope that the research could make organization’s human resource development better. The study used the salespersons from the S Bank insurance company are the target population. A total of 400 questionnaires were send out, and 357 were recovered. After inspecting and screening out questionnaires with incomplete answers, 30 of them were found invalid. Finally the number of valid returned questionnaires is 327, and its response rate was 81.75%. The results are as follows: 1. Organizational trust has significant positive influence on Organization commitment. 2. Workplace friendship has significant positive influence on Organization commitment. 3. Organizational trust has significant positive influence on Job satisfaction. 4. Workplace friendship has significant positive influence on Job satisfaction. 5. Job satisfaction has significant positive influence on Organization commitment. 6. Job satisfaction has a partial mediating effect between Organizational trust and Organization commitment. 7. Job satisfaction has a partial mediating effect between Workplace friendship and Organization commitment. The study conclusion want to make the financial industry to realize the Organizational trust and Workplace friendship is what the influence for the employee, and try to find out the strategy and goals for retaining better employee, then make the organization to sustainable development.
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