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A Research of the Empolyees’ Perception of Corporate Social Responsibility Influence on Turnover Intention-Job involvement as mediator.
empolyees’ perception of corporate social responsibility
“Credibility” is the essence of the Corporate Social Responsibility for sustainable development. Without credibility, corporate will have to pay the price. Corporate image damage will not be conducive to sustainable development. Corporate don’t take their responsibility for the whole society, it will lead to negative social perception. Employees serving companies, if they are denounced it deceived the public by the media, violation of the principle of credibility, and employees can’t withstand the pressure of public opinion or personal conscience, then employees may choose to leave their job. This research aims to examine the correlation among empolyees’ perception of corporate social responsibility, job involvement and turnover Intention. Job involvement is served as the mediation variable. Hierarchical regression is used to analyze the mediation effect coming from job involvement in empolyees’ perception of corporate social responsibility and turnover Intention. The object of this research is the employees of that won the Corporate Social Responsibility Award companies. Using convenience sampling method, the empirical data are collected by corporate executives. The total of the valid samples are 211. The results showed：(1) Empolyees’ perception of corporate social responsibility has a negative impact on turnover Intention. (2) Empolyees’ perception of corporate social responsibility has a positive impact on job involvement. (3) Job involvement has a negative impact on turnover Intention. (4) The mediation of job involvement in empolyees’ perception of corporate social responsibility on turnover Intention is partial. We hope that the results can be applied as a useful reference for corporate managers in the business of corporate social responsibility. More positive reasons to support corporate social responsibility, and then reduce the turnover Intention.
|Appears in Collections:||學位論文|
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