Browsing by Author "Varalee Chinerawat"

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    An Econometric Analysis on Cross-cultural Adaptability : A Case of Taiwan Multination Company in Thailand
    (2009-05-30) Cheng Ping Shih; Varalee Chinerawat
    On facing the trend of globalization, cross-cultural adaptability is an important issue for multinational companies in order to harmonize the operational and manager level employees. Hence, business leaders need some guidelines to identify the phenomenon of cross-cultural work situation and to select the best fit employees to cope with cross-cult ural issues by providing the right Human Resource management. To explore the cause and effect of cross-cultural adaptability, this study adopts the theoretical framework of Two Factor Theory of job satisfaction. It is found that cross-cultural satisfaction and cross-cultural adaptability are highly correlated. It means if employees/managers can adapt to different cultures, they will fulfill their satisfactions as well. A T-test analysis shows Thai and Taiwanese cross-cultural adaptability and satisfaction are significantly different. The Two Factor Theory is improved and the demographic variables are added to explain the Cross-cultural adaptability. The Econometric Three-dimension factors model is built by Shih and Chinerawat with a total of 323 research participants (285 Thai staff and 38 Taiwanese) from three Taiwan companies in Thailand. The empirical results show three critical factors of cross-cultural adaptability: motivator factors, hygiene factors and demographic factors and high significance at 95.1- 99.3% (R square). These three critical/important factors are delineated next in Emperical result part.
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    對不同文化的適應力
    (2009) 王莉; Varalee Chinerawat
    隨著全球化進程的加劇，跨文化適應性已成為了跨國公司取勝的關鍵因素。為了研究跨文化適應性的成因和影響，筆者在研究過程中發現工作滿意度與文化適應性有著極大的關聯，即如果員工/管理人員越能適應另一種的文化，那麼他們也就越能感覺到滿足。這兩個因素都可以用來說明跨文化適應性的相關問題。一項調查表明泰國與台灣的跨文化適應性及跨文化工作滿意度有著極大的區別。雙因素理論在不斷的深入，而人口變量也可以用來很好地解釋跨文化適應性。數量經濟三因素模型是由實和Chinerawat通過對323名參與者（ 285名泰國人及38名台灣人）的調查而完成的，這些參與者均來自於在泰國設立的三種不同規模的台灣公司（8000名員工，200名員工，與100名員工）。實踐調查表明影響跨國文化適應性的三大關鍵因素分別為：動力因素，保健因素以及人口統計因素，這些因素可以說明跨文化適應性以及跨文化工作滿意度之間的原因和影響。 實踐研究表明影響跨國文化適應性的三大關鍵因素：動力因素，衛生因素以及人口統計因素對第一號模型及第二號模型的的影響率高達95.3％和96.4％（係數），實踐研究還表明影響跨國文化適應性的三大關鍵因素：動力因素，衛生因素以及人口統計因素對第三號模型及第四號模型的影響率則高達95.3-96.1％（係數）。